Following reports this morning that Apple was preparing to a launch a new campaign on its website to lure skeptical professionals back to Final Cut Pro X, Apple has now pushed out updates to the app in addition to smaller updates to its Motion and Compressor apps.

Version 10.0.8 of the ‘Final Cut Pro’ Mac App Store app brings a number of new features and enhancements, many of which focus on improvements for professional users. Among the updates is support for Sony XAVC codec up to 4K, the ability to view “ProRes Log C files from ARRI ALEXA cameras with standard Rec. 709 color and contrast levels,” and a long list of editing fixes, tweaks and enhancements that have been highly requested by pro users.

Apple has now updated its website with the new Final Cut Pro campaign we mentioned earlier. It includes a feature with acclaimed director Tsui Hark and Canada’s largest newspaper The Globe and Mail. The ‘What’s New’ Final Cut Pro product page was also updated to show off some of the new features in today’s update such as support for the Sony XAVC codec.

Apple also updated Compressor and Motion today with minor updates that include fixes.

A full list of what’s new in Final Cut Pro X, Compressor, and Motion is below:

Final Cut Pro Version 10.0.8

• Support for Sony XAVC codec up to 4K resolution • Option to display ProRes Log C files from ARRI ALEXA cameras with standard Rec. 709 color and contrast levels • Resolves an issue where some third-party effects generated green frames during render • Resolves performance issues that could occur with certain titles and effects • Time reversed clips render in the background • Ability to use key commands to adjust Clip Appearance settings in the timeline • Ability to view reel number metadata located in the timecode track of video files • Mono audio files in a surround project export with correct volume levels • Drop zones no longer reset to the first frame of video after application restart • Fixes a performance issue which resulted from selecting multiple ranges on a single clip • Fixes an issue where the Play Around function did not work properly on certain clips when viewed through external video devices

Compressor Version 5.0.7

• Resolves an issue where some third-party effects generated green frames during render • Resolves performance issues that could occur with certain titles and effects • Fixes a stability issue when splitting layers in the timeline • Fixes an issue where launching a plug-in with a check box could require multiple clicks • Fixes a stability issue with CoreMelt plug-ins

Motion Version 5.0.7