From 9to5Toys.com:

Update (7/24 8:30am): Best Buy’s Black Friday in July event is now open to everyone.

After the aforementioned discount, a 16GB iPad Air 2 will run you just $374.99 with free shipping. That’s $124.01 less than Apple is charging and the lowest price we’ve ever seen from a major retailer without the need for limited coupons or annoying rebates. The 64GB version is priced at $474.99 (Reg. $599) and 128GB is $574.99 (Reg. $699). If you’re looking for an iPad mini, Best Buy has the 128GB Wi-Fi iPad mini 3 on sale for $449.99 (Reg. $599). On the fence with which model to get? My advice is to stay away from the 16GB and go for at least 64GB since Retina apps and HD media take up so much room.

These are fire sale type prices. It’s really incredible to see a discount of up to 25% on a current generation flagship Apple product. There are some incredible iOS 9 features coming so now may be the time to upgrade.

Best Buy is also discounting the current generation 15-inch 256GB Retina MacBook Pro (model MJLQ2LL/A) down to $1,749.99 (Reg. $1,999) and the 27-inch Retina 5K iMac 3.3GHz/8GB/1TB (model MF885LL/A) to $1,799.99 (Reg. $1,999).

Black Friday in July sale